Hi everyone! We are going to answer to two more questions today:
What do you think is Social Media?
I think Social Media is a way of communication which use the technology and the interactions between the people. With Social Media, we can communicate very fast about whatever we want, so we can use it for personal and for professional reasons too. Indeed, it allows to communicate an information with less costs and we can choose a lot of way to do that with various social networks (facebook, blog, twitter etc).
But before using Social Media, we have to consider some limits.
Indeed, we have no control about what people can put on them and we have to be careful to mistakes when you publish something, because you can't take it back. Finally, there is some issues of security when you use Social Media.
So Social Media is a very good average for the quickly communication of various information but to use carefully.
Why are social Networks important in the marketing mix?
The marketing mix is composed about 4 parts:
Product, Price, Place, Promotion
With the place of social networks in the society today, it has an important place in the marketing mix in my opinion to make the promotion of a product, its price and its place if we want. Indeed, the social networks are part of Social Media and as we have seen before, it's a good way of communication for the company so a good way for the product's promotion.
And we can say too that with the interaction between people about subjects like bying a product, it can allow to answer directly to questions, or to win a good image by the good recommandations of people. But it can also have the opposite effect.
To be continued....
What do you think is Social Media?
I think Social Media is a way of communication which use the technology and the interactions between the people. With Social Media, we can communicate very fast about whatever we want, so we can use it for personal and for professional reasons too. Indeed, it allows to communicate an information with less costs and we can choose a lot of way to do that with various social networks (facebook, blog, twitter etc).
But before using Social Media, we have to consider some limits.
Indeed, we have no control about what people can put on them and we have to be careful to mistakes when you publish something, because you can't take it back. Finally, there is some issues of security when you use Social Media.
So Social Media is a very good average for the quickly communication of various information but to use carefully.
Why are social Networks important in the marketing mix?
The marketing mix is composed about 4 parts:
Product, Price, Place, Promotion
With the place of social networks in the society today, it has an important place in the marketing mix in my opinion to make the promotion of a product, its price and its place if we want. Indeed, the social networks are part of Social Media and as we have seen before, it's a good way of communication for the company so a good way for the product's promotion.
And we can say too that with the interaction between people about subjects like bying a product, it can allow to answer directly to questions, or to win a good image by the good recommandations of people. But it can also have the opposite effect.
To be continued....
You were right to talk about social networks' limits. I think it is an important issue because posting a too personal thing can have really bad consequence, when people are looking for a job for example.
ReplyDeleteThat's why the security of the information is primordial.
Hi Chloe!
ReplyDeleteI agree with you that it's hard to control Social Media because sometime information on Social Media is not true. I think we need to be careful when we look for information through Social Media.
I really agree with you on the dangers of Social Media which you pointed out. Many people feel way to comfortable and secure and don't think about who is going to see their post. Especially with photos. Even if you take a picture of you down, somebody might have already shared or downloaded it and you lost all control over that photo!
ReplyDelete